About Jada
Toys

Since its inception in 1999, Jada Toys has become a leading manufacturer of authentically licensed and highly stylized figures, die-cast collectibles, radio control vehicles, and toys. Jada works closely with major entertainment and vehicle brands to produce the innovative, patented items that our fans have come to expect.

Reflecting the hottest trends in the automotive culture, Jada has revolutionized the die-cast collectible vehicle category by offering an extreme level of detail and styling which appeals to a generation of enthusiasts with hit brands such as DUBCity, BigTime Muscle, Option-D, Hero Patrol, Lopro, Just Trucks, JDM Tuners, and Hyper Spec.

Jada Toys is a pioneer in radio control technology. In 2009, Jada introduced Battle Machines revolutionizing RC play by adding video game like play pattern. Battle Machines combines radio control with laser tag technology bringing a new new level of high speed action to the category. In 2014, Jada introduced HyperChargers which featured an industry first USB charging technology to RC vehicles.

In 2015, Metals Die-Cast became a name synonymous with quality and styling. By obtaining major licenses from Universal, Marvel, Disney, DC, and more, Metals Die-Cast built a huge library of die-cast figures.

Jada Toys, Inc. has become a powerhouse in the toy manufacturing industry by combining hot new licenses with innovative and cutting edge technology. At Jada, we strive to bring our customers the same fun, high quality products we have been delivering since 1999.

High standards for safety

At Jada Toys, we understand the importance of toy safety and make it our priority to produce toys that are not only high quality and fun but exceed industry safety standards. We ensure that our toys meet the highest standard of quality and safety by subjecting all products to a rigorous testing process, which includes sampling for the presence of lead, drop, sharp points, choking hazards, and other standards. We are proud to say that all tested products continuously pass all federally mandated toy industry standards. You can be confident that your Jada Toys purchase is safe for you and your family to enjoy.